Better Paper Project by Green America: Helping the Magazine Industry to be More Sustainable

The Better Paper Project was launched in April 2012 by Green America. This paper project empowers the magazine industry, including publishers, retailers and printers, to go green by using sustainable paper both recycled content and FSC certified. Green America will provide consulting and advice to its members to make the paper switch.

Once they have completed the program, they can use the logo of the Better Paper Project on the magazine itself or promotional materials.

Eco Label Resource: 2010 Global Ecolabel Monitor

Eco-labels were designed to help the consumers choose more environmental and social conscious products. Today there are literally hundreds of eco-labels. Although the intent is good with eco-labels with so many on the market with various meanings, it has essentially confused the consumers.

A free downloadable report by the  World Resources Institute and ecolabelling.org called the 2010 Global Ecolabel Monitor essentially is a comprehensive survey on the performance and organizational structure of all eco-labels found throughout the world. They surveyed over 340 labels from 42 different countries.

Ecolabel Index is another terrific site that is a database of all ecolabels which provides meaning and context. Another site is Global Ecolabelling Network that has good information and reports on eco-labels.